The client approached us with a request to create an identity for their mobile app, which was intended to be the "Tinder" for entrepreneurs.
The main challenge was to develop a design that combines a strict, minimalist style with bright elements, reflecting the dynamic and modern nature of the platform. The app needed to look professional while remaining intuitive and easy for users—entrepreneurs, specialists, and investors.
Entrepreneurs value an interface that isn't overloaded with visual elements but still highlights quick access to essential features. Based on these observations, we started developing a concept that would convey the app's mission: helping people find partners for their startup ideas.
Process
Startups, Recruiting Employees, and Finding Investors
A unique style was created that stands out from competitors, with a modern and visually appealing design for social media.
Result
Task
Develop a brand identity and visual style for a mobile app, along with social media design.
Niche
The platform aims to streamline the process of finding the right specialists, partners, or financial support with an easy-to-use interface for interaction. The app works like "Tinder" for business: users create profiles, present their projects or skills, and can quickly find relevant candidates for collaboration.
Startness is a mobile app designed for entrepreneurs that connects startups, teams, and investors.
Crafting a Distinct Identity for a Mobile App Connecting Entrepreneurs
About the Client
Startness
We began by creating a logo that became a key element of the brand, representing dynamism and growth. The color palette was chosen with a focus on minimalism but with bright accents to highlight the app's key functions. We also selected a simple, user-friendly font.
Next, we focused on creating illustrations for the app's interface that supported the core concept of simplicity and ease of use. These images were designed to complement the overall visual experience without distracting the user.
Along the way, we also developed social media assets, including templates for posts and stories, ensuring the brand had a consistent look across all platforms.
Each step of the development process was reviewed and approved by the client to ensure the final product met their expectations and the needs of the target audience.
Process
Case 1
Result
The result of our work was the creation of a brand identity and style that effectively sets the Startness app apart from competitors, highlighting its uniqueness and modernity.
We also created visually appealing designs for social media, which helped the brand look professional across all platforms. The client was completely satisfied with the results, as we met their expectations and needs perfectly.
Case 1
Case 1
Case 1
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